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Whoa Nellie! Lauren Returns to Fragrance

Big Pony Collection for women debuts this month.

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By: TOM BRANNA

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It’s one of the mysteries of life. Why do girls love horses? But no matter the reason, Ralph Lauren is tapping into that love affair with the launch of his Big Pony fragrance collection. The four fragrances are aimed at the 18- to 24-year-old consumer, and complement the existing Big Pony apparel collection. As for the scents themselves, Fragrance No. 1 is a sporty floral citrus, with blue lotus and grapefruit notes serving as the signature. No. 2 is a floriental fruity juice with a c...

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